Brett Story has 20 years specializing in arming business owners, management teams and boards with the information they need to decide when to sell a business or raise capital, and then his team skillfully executes those transformative and often life-changing transactions.

Brett Story shared in this episode:

  • How M&A can help us realise a life-changing sum when we exit our business

  • How to find the right strategic buyer for your business

  • How to value your business, and achieve the valuation in the sale process

  • Definitions of key terms such as contingent purchase price, earn-out, and, role-to-equity

  • How to set up earn-out arrangements successfully

  • The importance of being realistic with expectations

  • The importance of carefully selecting the buyer who you will be partnering with going forward and how to do so.

  • The mistakes that people make doing deals, and how to avoid them

  • How to maintain some control post-sale

  • His life-changing question:  “What is the life I want to build?”  And how visualizing the answer to that question helped Brett manifest it.

  • Why you should be discerning with who you spend time with.

  • And much more….

Resources Mentioned In The Show:

 If you would like more insights on profit maximization for your business, visit www.ProfitHive.com.au