Will is the Founder and CEO of Growth Labz – a results focused marketing agency that specializes in helping B2B companies get qualified leads and “dream clients”.Will is a copywriter who regularly creates email outreach campaigns that get 75%+ open rates and 25%+ reply rates – which ultimately leads to his clients closing 6 and 7 figure deals.
When he isn’t hunched over his keyboard, fussing over copy, you’ll find him at the beach, surfing, diving, and swimming (or just trying to have fun without drowning).
Will Wang shared in this episode:
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The importance of asking quality questions to improve one’s life
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How he transitioned from corporate IT into creating his own business
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How his business started as a side hustle, and he took a leap of faith which was unsuccessful at the beginning
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How to increase the likelihood of customers reading through an entire email by wrapping up a story and focusing on the benefits for them.
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The importance of being concise and having one clear call to action at the end of an email
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What he has learnt from sending 50 million emails
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How he gets clients to open emails at double the industry average
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How picking one path, strategy, avatar (target audience), channel, and offer for a focused approach can lead to building a seven-figure business.
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That data shows how people buy from cold emails.
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His Life Changing Question: If I built this again tomorrow, how would I do it better?
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Why it is important to know your USP and what makes you stand out
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And much more
Resources Mentioned In The Show:
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GrowthLabz.com – If you are a B2B business reach out.
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$100m Offers book by Alex Hormozi
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Keith Cunningham – The Road Less Stupid
If you would like more insights on profit maximization for your business, visit www.ProfitHive.com.au